01
Noble
2021
Identity Development
Mission
To create a brand identity for a bookkeeping startup aimed at freelance designers.
Result
A brand system, web landing page, and overall creative direction.
The brand focuses on retaining the order and clarity of traditional paperwork, but with a creative touch.
More Soon︎
![](https://freight.cargo.site/t/original/i/63df23fd727c1f03b004d983d4e0c19be049d5729fa7dae7f66d3b33b4ea2605/NobleN_LittleAnimate.gif)
![](https://freight.cargo.site/t/original/i/bffa9d165abd97452ad52344f56ed392c7fb946720d2c2133a3f83b369b4b7b4/Noble_FullWordmark_blkAsset-93x.png)
![](https://freight.cargo.site/t/original/i/ded841c63ecae3a9cf8bc6d56092dc2c43e5fb6884458793480ee6cbe91d524b/Noble_NWordmark_BlkAsset-113x.png)
![](https://freight.cargo.site/t/original/i/7856638f14e96f0920cc297d137d9cc0e885fddc03d15033bb5f7ef1619a1bac/Noble_ColorAsset-103x.png)
![](https://freight.cargo.site/t/original/i/1b43d20c8f0a65a67b042ec2caecefe80a0cad11da7eff465d82337490647c85/Noble_SampleAsset-163x.png)
![](https://freight.cargo.site/t/original/i/358a21b28acc45920380e2d8cf6848b70a20da14be72cfb05fd290bdb2608717/Noble_SampleSiteAsset-93x.png)
Approach
The Noble N features 2 notches, and is reminiscent of a marked box. Paired with simple illustrations, this brand system takes the topic of paperwork and removes a bit of the stress.