01
Noble
2021
Identity Development
Mission
To create a brand identity for a bookkeeping startup aimed at freelance designers.
Result
A brand system, web landing page, and overall creative direction.
The brand focuses on retaining the order and clarity of traditional paperwork, but with a creative touch.
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Approach
The Noble N features 2 notches, and is reminiscent of a marked box. Paired with simple illustrations, this brand system takes the topic of paperwork and removes a bit of the stress.